SNOW ALGAE GROWS IN THE EXTREME CONDITIONS OF THE PERMAFROST, WHERE IT RESISTS UV RADIATION, HIGH ALTITUDE, OZONE EXPOSURE AND EXTREME COLD. LA VIVANAHAS HARNESSESED THESE SPECIAL PROPERTIES TO CREATE
Special active ingredients in the ice algae
activate the "life-extending gene", slowing
down the skin’s ageing processes.
The most complete skin care and
skin protection product!
The Snow Yields a Secret:
Red Miracle Algae!
Also known as ice algae, Chlamydomonas Nivalis grows under extreme conditions in the highest altitudes beneath ice and snow, where the vegetation struggles to survive. Even UV radiation, high altitudes, ozone pollution and extreme cold have little effect on these algae, thanks to a powerful defence mechanism. To ward off frost and burn, it switches into protective mode, turning red. La Vivana has adapted this same mechanism to protect the human skin against aggressive external factors. In 2019 the ice algae was voted "Algae of the Year".
It’s time to turn the clock against skin ageing, and fight threatening environmental conditions!
Discovered just a few years ago, the Klotho gene is activated by the ice algae, stimulating collagen production, for which it is known as the “anti-aging gene”. Thanks to the Kloto gene, skin aging is reduced, thereby restoring its elasticity.
LA VIVANA bases its SNOW BRILLIANCE skin-care products on the ice algae. SNOW BRILLIANCE is of course also based on the Edelweiss complex active ingredient AATC® (Age-Antagonizing-Technology-Complex).
The active agent of the ice algae received the European Cosmetics Innovation Prize in 2014 and the Frost & Sullivan Best Practices Award also in 2014.
By handling natural agents with discernment and resigning from the use of harmful preservatives and allergens (such as parabens, paraffins, silicone, synthetic color additives or crude oil derivatives) we create cosmetic care products of genuine value.